Google Video Search pulls from YouTube (owned by Google). Therefore, it deserves a great deal of attention from those interested in getting their videos found on the internet.

Here’s a collection of valuable tips for using YouTube to its best advantage for your videos:

  • Format - For the highest quality video on YouTube, use .avi or .mov formats for your videos.
  • Tagging - YouTube gives you many options and opportunities to optimize your uploads - titles, descriptions, categories, tags, etc. Take advantage of as many of them as you can.
  • Update tags - You may log in and change the tags on your YouTube videos at any time. So, if there’s an advantage to changing them, do so.
  • Traffic counts - The amount of traffic a video gets is an important factor on YouTube. Becoming a highly watched clip will get your upload into highly trafficked places on the website. This will bring your clip even more viewers and more opportunities to be shared.
  • Choose your thumbnail - YouTube pulls the still thumbnail image they show for your video from around the 1 minute 10 second mark on your video. Check which frame they show and make certain it is what you want searchers to see. If not, change it and check it again.
  • Put a link to your website first in your description. It will show on the page instead of only showing when someone hits “more…” The link is no-followed, but it can bring good traffic to your website.

If you have any tips or tricks you’d like to share, please comment on this post. Include your URL and I’ll link to you. Thanks.