The Anatomy of the New Google Blended Local Search Result

Anyone who pays any attention to Local Search has heard and seen the news by now. Even though the old Local Packs are still being seen in various form and places in the SERPS, they are being replaced by new local search results that nicely combine … [Read more...]

Whitepaper-Search Engine Optimization for Images and Videos

Don't miss this download of a free whitepaper I wrote for Blizzard Internet Marketing: Search Engine Optimization For Images and Videos You'll find lots of helpful tips on how to get your images and videos to rank in Image Search, Video Search and … [Read more...]

Whatever Happened to Universal Search?

When Google introduced Universal Search, there was an uproar. Search Marketers either praised the idea of having additional opportunities to rank in the SERPs or feared that others would knock them off the page by ranking in important … [Read more...]

Double Listings in Google SERPS

Google displays a double, indented listing when two pages of a site rank on the same results page for a search query. Therefore, whether you or anyone else sees a double listing depends on how many results are set to display. (Change this in your … [Read more...]

PDFs

PDFs are printable download format documents or printer friendly pages. Many websites have PDFs containing all kinds of information, such as maps, brochures, layouts, lyrics, drawings, menus, recipes, whitepapers, etc. Printer friendly pages are … [Read more...]