My current cell phone is weak at the big hinge. Something that used to click and snap it shut isn’t doing it’s job any more. There’s a little too much wiggle and play in the joint. I keep waiting, even hoping, that it will break in two and I’ll finally have an excuse to replace it. While I normally can’t bring myself to toss out anything that’s still functional just so I can have a newer, better one, I find myself sorely tempted to help this impending failure along. You see, I really want an iPhone!

iPhones have changed the game for Mobile Search. It’s almost like the battle between the two types of video formats (Betamax and VCR) back in the day, except in this case neither of the players (dotmobi domains and mobile-friendly web design) won out over the other. Instead, a shiney new player galloped out of the Apple Labs to send every other possible contender into obscurity. While the iPhones are obviously far from perfect, they hold a better promise of giving us much more of what we want from a mobile device than anything else out there - a seamless internet experience.  All other phones are now playing catch up.

The first people who bought automobiles suffered all kinds of unexpected mechanical failures and were no doubt subject to humiliation from their neighbors who clip-clopped by giggling in their reliable horse-powered carriages. I hear similar joking whispers about the iPhones and their weaknesses. I don’t care. I still want an iPhone. Even if you don’t want one, yet, you WILL want one soon.