ROBO, which stands for Research Online, Buy Offline, is becoming a popular buzzword in Local Search. Read more about how these offline conversions can be measured here.
search engine optimization by mary bowling
ROBO, which stands for Research Online, Buy Offline, is becoming a popular buzzword in Local Search. Read more about how these offline conversions can be measured here.
SMX Local Mobile is an advanced conference that anyone who promotes brick and mortar businesses online should plan to attend. Here’s why…
Why we all want iPhones, even those of us who don’t know it, yet.
While researching Local and Mobile search results for travel and hospitality industry clients, I was surprised at how far off my preconceived opinions were. What works and what doesn’t work?
David Mihm’s recently released Local Search Ranking Factors Survey has been very well recieved y the SEO industry. Read more about it here.
There are a few news items in Local Search that I’m pretty excited about:
SMX Local/Mobile Conference - I’ll be presenting on Chris Silver Smith’s panel on Case Studies in San Francisco in July. If you’ve never attended this conference, you’re really missing out on the bleeding edge of Local and Mobile Search.
Local Search Rankings Survey […]
If you don’t think of your natural listings in the SERPs as advertising, then think again. You competitors know these tricks. Do you?
If you’re looking for a low cost provider to distribute online data about your business, Universal Business Listings may be for you. Read about what they can do for you here.
Discover how you can easily manage your business data across the web with a master business profile.
Local Search Engine Local.com offers information for searchers and advertising opportunities for local businesses.
When you’re ready to subscribe to a professional keyword tool, but sure to check out this comparison of the features of the two most popular ones, Keyword Discovery and Wordtracker, by John Alexander.
Use appropriate social websites to postion your online business for discovery by people who aren’t even searching for it.
There are typically two types of searches made for local businesses-recovery and discovery. Here’s how you can satisify the needs of both.
Create a tagline for your business to help it rank better in Local Search.
Localeze is a repository of information about local businesses that is used by over 50 local search engines, directories and websites.
These statistics from TMP Driectional Marketing help to make the case for integrated Local Search Marketing both online and offline.
My review of the Search Engine Strategies Training Workshops in Denver - May 2008
Download a free whitepaper on optimizing WordPress blogs written by Mary Bowlng and Carrie Hill, SEOs at Blizzard Internet Marketing, Inc.
How does a small to medium sized business allocate their advertising budget. Start with the free stuff and go from there.
What can you do to help your videos and images get crawled, indexed and ranked? Download this free whitepaper to find out.