Online video can help build trust and confidence and is good marketing technique for small businesses. Use video in ads, on websites or on blogs.

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PDFs are printable download format documents or printer friendly pages. Many websites have PDFs containing all kinds of information, such as maps, brochures, layouts, lyrics, drawings, menus, recipes, whitepapers, etc. Printer friendly pages are often exact duplicates of non-printer friendly html counterparts. Therefore, they can be detected as duplicate content and filtered out of the index. Sometimes, a PDF [...]

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Here are Matt Cutts’ 7 signs of a low quality directory. These types of websites will probably not be useful for link building or worth the time to submit to them.

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Should your RSS feed display the full articles from your blog or shorter excerpts? Learn which and why here.

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Linkbaiting through Social websites is an excellent way to get lots of links fast. Learn how it works.

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MSN’s Senior SEO Architect, Derrick Wheeler, tells us how his Search Engine deals with duplicate content and what you should do about it.

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Tips on optimizing websites for International Search from presenters at Webmaster Worlds’ 2007 Conference in Las Vegas.

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Duplicate content? Google says “Don’t do it!” Why does Google dislike duplicate content? What happens when they find it? And what you can do about it? You’re questions are answered here.

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Here’s what you need to know about optimizing podcasts from podcast pioneer Cindy Turrietta of EMarketing Talk Show.

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Learn what hardware and software to use for internet videos from Robin Liss of CamcorderInfo.com. See her recommendations for camcorders, tripods and other accessories here.

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